Does coffee look good with what color? ——Looking at the matching aesthetics of coffee and color from hot topics
In the past 10 days, discussions on coffee and color matching have soared on social media and search engines. From home design to fashionable outfits to visual marketing of coffee packaging, the combination of color and coffee has become the focus of public attention. This article will combine hotspot data from the entire Internet to analyze the best combination of coffee and color for you.
1. Top 5 coffee-related hot topics on the Internet in the past 10 days

| Ranking | Topic keywords | search volume index | Main discussion platform |
|---|---|---|---|
| 1 | Coffee cup color selection | 1,250,000 | Xiaohongshu, Douyin |
| 2 | Coffee shop decoration color scheme | 980,000 | Zhihu, Bilibili |
| 3 | Latte art color matching tips | 850,000 | Instagram, Weibo |
| 4 | Coffee packaging design trends | 720,000 | Behance, zokuol |
| 5 | Coffee and clothing color matching | 680,000 | Taobao, Douyin |
2. Guide to the scientific matching of coffee and color
According to color psychology and design theory, matching coffee with different colors will produce completely different visual effects and emotional experiences. The following are matching solutions recommended by professional designers:
| coffee type | Best colors to match | visual effects | Applicable scenarios |
|---|---|---|---|
| black coffee | Off-white, light gray | Simple and high-end | Business occasions, minimalist style |
| latte | Caramel color, brick red | Warmth and comfort | Home, cafe |
| cappuccino | Cream yellow, light pink | Sweet and soft feeling | Dessert shop, date |
| Mocha | Dark brown, dark green | Retro luxury | boutiques, photography |
| Ice American | sky blue, transparent | Refreshing summer feeling | Summer marketing, FMCG |
3. The most popular coffee color scheme in 2023
According to statistics from major design platforms, the most popular coffee-related color schemes this year are as follows:
| color name | main color | secondary color | Application cases | popularity index |
|---|---|---|---|---|
| caramel modern | #D4A373 | #F8F1E5 | Starbucks autumn limited edition | ★★★★★ |
| Mint Cold Brew | #A2D2CE | #FFFFFF | Luckin’s new summer products | ★★★★☆ |
| midnight coffee | #3A2D2D | #E5C3B6 | %Arabica packaging | ★★★★ |
| Sakura Latte | #FFB7C5 | #F5EFE6 | Nestlé Cherry Blossom Limited | ★★★☆ |
4. Color matching psychology that coffee lovers must know
1.Warm color combination: For example, red and orange can enhance the richness of coffee and are suitable for winter marketing and family scenes.
2.Cool color matching: Blue and green can highlight the refreshing characteristics of coffee, especially suitable for iced coffee products.
3.Neutral color safety sign: Black, white and gray can never go wrong, but material texture is needed to enhance the quality.
4.contrasting color impact: Complementary color combinations can create visual memory points. For example, the blue-orange combination has the highest like rate on Instagram.
5. Expert advice: Choose coffee color matching according to the occasion
1.business meeting: Choose the classic combination of dark brown + gold to convey a sense of professionalism and quality.
2.friends gathering: Try bright macaron colors to create a relaxed and fun atmosphere.
3.alone time: Morandi color can make coffee time more peaceful and elegant.
4.Social media photo taking: High-contrast color schemes are easier to get likes and retweets.
The matching of coffee and color is an exquisite visual art. Through scientific color combination, it can not only enhance the visual appeal of coffee, but also create specific emotional resonance. Next time you enjoy coffee, you might as well pay more attention to the surrounding color environment, and you may have a new taste and visual experience.
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